LAREDO – The WBCA Jalapeño Festival, presented by La Costeña, is turning up the heat once again with a sizzling two-night music extravaganza now held at Uni-Trade Stadium, 6320 Sinatra Pkwy. Set to take place on Friday, February 21, and Saturday, February 22, 2025, this year’s event promises an unforgettable weekend filled with music, flavor, and excitement for all.
The 47th edition of Jalapeño Festival Sponsored by La Costeña will open up the Friday night line-up with sizzling up-and-comer DeParranda followed by the legendary Duelo headlining Friday night. Turning up the heat on Saturday will be none other than the much-anticipated Texas Country Music Randy Rogers Band, followed by two-time Grammy Award winning Intocable, returning to the Jalapeño Festival after a decade long absence to headline the event. Also taking the stage on Friday and Saturday night is La Autentica Sonora de Laredo, South Texas legends, the Palacios Brothers and more!
“This year has been a year of changes, but changes can be a good thing,” said WBCA president Fernando Montemayor. “We are very excited about our partnership with Uni-Trade Stadium which will serve as the new location for our beloved Jalapeño Festival, but rest assured, fans will still experience the top-notch Festival experience they have grown to love. Although this is a year of changes, we also want to go back to our roots and what better way to kick-off this new location than with icons of the South Texas music scene.”
No festival packs more music, fun and incredible memories into a two-day ticket than the Jalapeño Festival Sponsored by La Costeña. Snag your two-day pass for only $60 – that’s only $30 per day – and enjoy the best Festival in South Texas. Head on over to www.jalapenofestival.org today.
If a more intimate and personal experience is what you crave then the La Costeña Hot Spot is just the ticket, at only $150 per day, you will have front stage standing-room-only viewing access and access to a private cash bar. Tickets are limited, so secure your spot today.
A NEW addition to the festival experience are the Club Level tickets, which offer a more premium experience with an indoor/outdoor air-conditioned view of the Festival at $250 per day. These “Club Level” seats offer an elevated club-level view, along with a private bar and food area and access to private bathrooms. Tickets for this area are limited and come at a first come first serve basis.
The festival’s fiery flair isn’t just for show – brave participants can test their mettle at the original La Costeña Jalapeño Eating Contest on Saturday or let their voices be heard in the El Grito Contest on Friday.
The La Costeña Jalapeño Eating Contest will take place on Saturday, February 22, 2025. Join the fun and sign up for the El Grito Contest which will take place on Friday, February 21. To sign up for the Jalapeño Eating or El Grito contest visit jalapenofestival.org.
Festivalgoers can also delight in the best regional fare by visiting one of the many concessions stands and or visiting our food vendors offering everything from sizzling fajitas to sweet funnel cakes.
About the WBCA Jalapeño Festival Presented by La Costeña:
For 47 years, the WBCA Jalapeño Festival has been a signature event of Laredo’s own Washington’s Birthday Celebration, featuring a vibrant mix of live entertainment, food, and fun. With the support of La Costeña and other key sponsors, the festival continues to honor the rich cultural spirit of Laredo, welcoming thousands of visitors annually.
The 2025 festival is proudly sponsored by La Costeña. Additional sponsors include Bud Light, Miller Lite, South Texas Ford Dealers, Ron Hoover RV & Marine Centers, Whataburger, Modern Construction, Reliant, and Trois Enterprises. Special thanks to in-kind sponsors Z/93, Big Buck 98.1, Taco Palenque, and Domino’s
