The two-day WBCA Jalapeño Festival Sponsored by La Costeña will provide two back-to-back nights of sizzling entertainment, live music, games and fun on Friday, February 18 and Saturday, February 19, 2022 at El Metro Park and Ride on Hillside Road!

Committee members gathered Friday evening at Las Palmas Food Trucks & Park to announce the much-anticipated entertainment line-up featuring a sizzling line-up slated for the 44th Jalapeño Festival! This year’s headliners feature a pair of first timers on Friday night in the up-and-coming Grupo Secretto and one of the top Bandas with La Adictiva and Saturday closes the festivities with Laredo favorites Solido and Siggno.

“We’re excited to be Celebrating again and can’t wait to see everyone at what promises to be an incredible and unforgettable weekend,” WBCA President Natalie Hernandez said. “The Festival is made possible thanks to our sponsors, especially our premiere title sponsor, La Costeña.”

The early bird two-day pass to enjoy the WBCA Jalapeño Festival Sponsored by La Costeña for only $15 will be available for purchase until Friday, December 31 at

Also taking the stage on Friday is Grupo Atrapado, while La Calma plays on Saturday.

The regular two-day pass will be selling at $25, so don’t wait and lock up the savings of the Early Bird Special for ONLY $15. Single day general admission tickets, Pit Pass and the Hot Spot brought to you by La Costeña tickets will also be available online for $20, $35 and $70 respectively.

Pit Pass ticket includes General Admission, Unlimited Access to the Pit Pass Area, Private Restrooms, Private Bar (half priced beer) and Front Stage Viewing Area. Please note PIT PASS is standing room only.

The Hot Spot brought to you by La Costeña ticket includes General Admission, Unlimited Access to the Hot Spot Area, Complimentary Food, Air Conditioned Restrooms, Private Bar (half priced beer), Front Stage Viewing Area and Hot Spot Parking Pass with Purchase of 2 Hot Spot Tickets. Please note HOT SPOT is standing room only.

Expect, the best in live entertainment and a sizzling atmosphere at the WBCA Jalapeño Festival Sponsored by La Costeña. This is the biggest two-day music festival in South Texas and the hottest party on both sides of the border! The festival serves as the gateway to some of the biggest bands in the region and offers an opportunity to enjoy your favorite musical groups up close and personal.

Come enjoy the best regional foods at the Jalapeño Food Alley. Delicious mouth-watering and sizzling fajitas and tripitas, gorditas, flautas, pozole, corn on the cob, and funnel cakes will satisfy any appetite.

For those few brave souls, a unique challenge awaits with the hottest eating contest in the nation, the original La Costeña Jalapeño Eating Contest. Contestants put their taste buds to the test and see just how many jalapeños they can eat in 15 minutes.

The La Costeña Jalapeño Eating Contest will take place on Saturday, February 19, 2022. Join the fun and sign up for the El Grito Contest Sponsored by Stripes which will take place Friday, February 18. Young ladies 17-25 can compete for the coveted Miss Jalapeño crown. Participants win cash and other prizes.
To sign up for the Jalapeño Eating, Miss Jalapeño or El Grito contest visit

The event is proudly sponsored by La Costeña. Additional sponsors include Stripes, Anheuser-Busch, Miller Lite, South Texas Ford Dealers, and Whataburger. In-Kind Sponsors include Z-93/Guerra Communications and Taco Palenque.

For more information visit